Tag Archives: Social Media

#FTCcrackdown: What Brands Need to Know about Using Influencers to Advertise their Products

influencers
Social media influencers have become one of the most effective channels for companies to reach and engage with their target market online. So far in 2017, marketers have spent over $1 billion to have influencers post Instagram photos marketing their products. Last year, marketers spent $576 million. Because of the increased popularity with this new … Continue reading this entry

Bring Your Own Device Doesn't Mean Bring in Security Breach

Bring-Your-Own-Device (“BYOD”) policies have been picking up steam because of increased productivity, improved communications, and the need for employees to work remotely. However, when implementing any BYOD policy there are many pitfalls that accompany these benefits. In some cases, corporations, including manufacturers, overlook risks associated with their current (or lack of) BYOD policies. Here are … Continue reading this entry